“Should I Charge Per Person Or Per Session For A Corporate Yoga Program?”
Corporate Yoga Program Pricing Strategy
Pricing Advice For A Workplace Yoga Session
Here’s a question I received today from a yoga teaching member of my Online Yoga Lesson Planner…
“The one to one yoga session templates within your Online Yoga Lesson Planner for prices were very helpful!
However, please could you give me a bit of pricing advice for a workplace yoga session? Should I charge per person or per session?”
Why I Recommend The “One Rate” Pricing Strategy For A Workplace Yoga Session
“I would choose the one rate for a workplace yoga session (e.g. £70 a session), then leave it up to the manager to gather employees to attend.
If the manger can get more than 10 people, it’s a bargain for them, and it motivates the manager to find more people to join.
The more people who show up the better your chances are that it turns into the holy grail of workplace yoga programs – an ongoing workplace yoga program.
You want your workplace program to become a never ending weekly or monthly session.
That means consistent income for you.
When you speak with the Big Cheese (e.g. the HR Manager), make sure that your ongoing workplace yoga program is by far the most popular.
Instead of giving it a time limit (e.g. 6 weeks), sell the program as an ongoing one. This obviously means more income for you, and more joy for the employees.”
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Yoga Teacher Business Kit
Yoga Teacher Business Kit
For a huge collection of yoga teacher business and marketing templates, you’ll definitely want to get your yogic hands on my Yoga Teacher Business Kit.
